Case study

Blitzcade

An arcade of 16 free browser games that start the moment you tap one.

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About this project

The Blitzcade home page: a glowing neon wordmark, the line “16 games. Zero downloads. One more go.” and a grid of game cards Neon Breaker in play: rows of glowing bricks, a paddle and ball, with the score and lives across the top Sudoku in play on medium difficulty, with a part-filled grid, a number pad, pencil notes and hints Merge Isle in play: a warm, light merge-puzzle board with orders, levels and an island theme, a complete change of mood from the arcade games

A slow tour of the live site. Hover to pause.

Most online games ask a lot of you before you get to play: an app store, a download, an account, an advert. Blitzcade was built to remove all of that. Tap a game and it starts. That is the whole idea.

It is a proper web application rather than a set of pages: sixteen games, each its own carefully built little world, sharing one arcade around them with leaderboards, two-player duels and scores that follow you. It is built phone-first, because that is where most people play, and it installs to a home screen and keeps working without a signal. We designed and built the whole thing.

What the site includes

  • Sixteen games in one arcade, spanning arcade classics, puzzles, memory tests, reflex challenges, logic and physics.
  • Nothing to download or install: every game is an ordinary web page that loads in a second or two and runs in the browser.
  • Built phone-first for taps, swipes and on-screen controls, and equally at home on a tablet or with a keyboard and mouse.
  • Installable to a home screen and playable offline, with a web manifest and a service worker doing the work behind the scenes.
  • Friend-code duels: one player creates a room and shares a short code, then both play the same game with live scores side by side.
  • Global leaderboards, with an optional account that needs nothing more than an email address and a one-time code.
  • Completely free, with no trial, no paywall and no in-game purchases of any kind.
  • Play without an account at all: best scores are saved on your own device.
  • A page of its own for every game, each with its own title, description and search-engine structured data.
  • Privacy-minded analytics behind an explicit consent choice, with a cookieless counter for game popularity.
  • Web application
  • 16 browser games
  • Mobile-first
  • Installable & offline
  • Leaderboards
  • Two-player duels

Visit the live site (opens in a new tab)

The Blitzcade arcade on a phone, with the game cards stacked for a small screen
On a phone: the same site, laid out for a small screen.

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